- Veröffentlichung:
13.05.2026 - Lesezeit: 8 Minuten
Design Thinking Basics Training | Basics – Rethinking innovation, solving problems in a user-centered way
On request
1 - 2 days
Online or in-house
On request
German or English
Digital participant certificate
Learn the basics of design thinking – creative, structured, user-oriented: Innovations don’t happen by chance – they follow clear principles, methods and ways of thinking. In a world in which companies have to react ever faster to change, design thinking offers a proven framework for understanding challenges in a user-centered way, developing ideas and testing solutions iteratively. Our Design Thinking Basics training course teaches you all the basics you need to apply this method confidently – in a team, in a project or in strategic work.
You will get to know the principles, tools and process models of design thinking and implement them immediately in practical exercises. Whether product development, process optimization or creative problem solving – design thinking brings structure, empathy and creative energy to your innovation processes.

Contents and procedure of the Design Thinking Basics training | Basics
- Definition, origin & mindset
- Attitude, values & innovation principles
- The three basic building blocks: team – space – process
- The 5 or 6-phase process (Empathize, Define, Ideate, Prototype, Test, optionally Observe)
- Differences to Lean Startup, Scrum & other methods
- Empathize: Understand users, analyze context
- Define: Filter findings, formulate the problem clearly
- Ideate: activate creativity, generate many solutions
- Prototype: Making ideas tangible (digital, physical, visual)
- Test: Obtain feedback & develop iteratively
- Advantages & limitations of the method
- Separate essential from marginal information
- Create clear problem definitions (“How might we…?”)
- Prioritize relevant insights that guide solutions
- Derive personas, scenarios and user requirements
- Validate understanding of the problem through questions & observation
- Conduct explorative user interviews
- Observation techniques & deep insights
- Synthesis tools & pattern recognition
- Derive personas, scenarios & problem definitions
- Brainstorming, brainwriting, SCAMPER, analogies, provocation
- Divergent & convergent thinking
- Prioritize ideas and make them selectable
- Dealing with team dynamics & creative blockades
- Types of prototypes: Paper, storyboard, click dummy, role play
- Rules for rapid prototyping
- Creation of prototype solutions for real feedback
- Iterations based on the user signals
- User interviews & test design
- Feedback methods (“I like – I wish – What if”)
- Error culture & iteration loops
- Transferring feedback into new prototypes
- Application to real challenges
- Rapid design thinking – innovation under time pressure
- Teamwork, roles & creative process compared to classic methods
- Prerequisites: Culture, spaces, roles, tools
- Paths to introduction & scaling
- Success factors for sustainable application
- Avoid typical tripping hazards
- Conduct user interviews
- Define problems
- Generate ideas
- Create prototypes (digital/physical)
- Test & get feedback
- Derivation of a final solution concept
What you can apply directly after the Design Thinking Basics course
After the training, you will be able to use AI effectively and confidently in your data analysis:
- Analyze problems in a structured and user-centric way
- develop creative ideas using modern ideation techniques
- Build prototypes quickly and test them iteratively
- Apply methods such as interviews, personas, ideation frameworks and feedback techniques
- Design effective innovation processes in teams
- Integrating design thinking into projects, teams or innovation processes
Who is the Design Thinking Basics course suitable for?
Ideal for:
- Employees from companies that drive innovation
- Product managers, project managers, UX teams
- Managers & organizational developers
- Teams in strategy, marketing, service & change management
- Beginners and novices
- People who would like to refresh their basic knowledge
- Anyone who wants to become more creative in a structured way
Participation requirements for the Design Thinking Basics training course
No special previous knowledge necessary.
About us as a training provider
We are a management consultancy with many years of experience in innovation, agile methods and organizational development. Our Design Thinking training courses combine in-depth knowledge of methods, modern tools and practical scenarios – for immediately noticeable results and innovations in the company.
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Your speaker - expert in design thinking

Albert Broger is an experienced manager and agile coach who has been successfully guiding teams and companies through innovation and transformation processes for over 10 years. With his clear, practical approach, he manages to convey complex methods in an understandable way and translate them into concrete results. Participants particularly appreciate his ability to promote creativity, strengthen collaboration and tailor each training session to the individual group.
Arrange a non-binding initial consultation now
- Get started quickly: ready-to-use methods for immediate results
- Practice-oriented: Exercises and tools that promote real innovation
- More competitive advantage: develop and test ideas faster
- Team-strengthening: improve collaboration and creativity
- Long-term benefits: Templates and guidelines for your future projects




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FAQ - Design Thinking Basics Training
No – the training is deliberately designed so that beginners can start immediately without any prior knowledge. All methods, tools and thought models are explained clearly and reinforced through practical exercises. Teams with mixed levels of experience also benefit equally from the seminar.
Very practical. Each phase of the design thinking process is immediately applied in concrete exercises – from user interviews and ideation to prototyping and testing. You work on real challenges, not theoretical examples, and can transfer the methods directly into your everyday work.
Design thinking is suitable for product development, process improvement, service design, change projects, team workshops, strategy work and innovation initiatives. It is particularly valuable wherever complex problems need to be solved or new ideas need to be tested quickly.
Yes, in-house training is customized to your environment, products, processes and teams. We can integrate real company cases and work on them together with your team so that the benefits can be felt directly in your day-to-day work.
The training lasts 1-2 days – depending on the desired depth and scope of the exercises. It can be held online or on site. The content is identical, the form is flexibly adapted to your framework conditions.
A new, structured thinking and working model that makes innovation tangible and immediately applicable. Participants learn to understand problems better, develop ideas faster, obtain user-centric feedback and improve solutions iteratively – an advantage for every team and every organization.












